Blog

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The union between Blockchain and marketing

Tue, 18 Dec 2018

Blockchain has remarkable potential in numerous sectors, including marketing where it can be applied to verify the delivery of advertisements and for safe.

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Towards a 360 technological model

Fri, 14 Dec 2018

Every technology that we research in the AIR-Institute is in itself full of potential for the business world, however when we combine those technologies they become even more efficient.

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The security of working with data

Thu, 13 Dec 2018

A growing body of laws regulates the handling of data. The main factor that led to the passing of so many regulations is the growing need to ensure the protection of users; this is not a want but a need that must be met.  

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Blockchain, more than just an abstract concept

Tue, 11 Dec 2018

By some still identified as an emerging technology, Blockchain has already come further than that.  It is no more a simple concept, on the contrary.

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Why does the Internet of Things add value to data?

Thu, 6 Dec 2018

We rely on different devices that continuously feed our systems with data, this in itself is an advantage. However, we get double the benefit   if these data are clearly applicable to the sector in which we are working.

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The consumer and Blockchain

Tue, 4 Dec 2018

The most important segment of all value chains is the final one. Very often, the final segment represents the customer and customer-related activities; this is also the case of Blockchain.

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Artificial Intelligence and commercial development II

Fri, 23 Nov 2018

The previous article explains that synergies can be developed between systems based on Artificial Intelligence (AI) and commercial development. 

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Artificial Intelligence and commercial development I

Tue, 20 Nov 2018

It may seem that we’re already benefiting from all the possible advantages of systems based on Artificial Intelligence (AI). However, this impression is very far from the reality. 

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Personalization and Artificial Intelligence, a perfect combination

Fri, 16 Nov 2018

Those who know about Artificial Intelligence (AI), this high-end technology, also know that it still requires development in many cases. It would be a good thing to take a step towards the future by studying the processes in which AI could clearly be involved.

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