AIR Institute develops projects to boost Salamanca's economic model and employability

The AIR Institute, together with the Junta of Castilla y León, the University of Salamanca, the Provincial Council and the Salamanca City Council, is promoting two projects aimed at strengthening the city's economic model and expanding job offers: the "Entrepreneurship and Innovation Centre of Santa Marta de Tormes" and the "International Video Games and Digital Animation HUB".

Based on the "Santa Marta de Tormes Entrepreneurship and Innovation Centre" project, the participating institutions are carrying out a series of programmes aimed at generating wealth and employment, the main focus of which is the promotion of innovative and entrepreneurial solutions. For its implementation, a budget of 1,250,000 euros has been provided by the Junta of Castilla y León and the Provincial Council of Salamanca.

For its part, the "International Video Games and Digital Animation HUB" has provided the community with an initiative called El Jap!, through which it also plans to promote entrepreneurship in the region, in addition to accelerating the development of companies through programmes related to the implementation of projects, the training of professionals, innovation and dynamisation and communication, framed in the video games and animation industry. For this purpose, they have a budget of 2.5 million euros. The project was presented at the end of June at the Salamanca Tech Summit congress with a successful participation and interest that will lead to new activities and grants in the coming months.

Salamanca as a technology hub

The projects "Centre for Entrepreneurship and Innovation of Santa Marta de Tormes" and " International Video Games and Digital Animation HUB" are part of a protocol promoted in Salamanca with the aim of consolidating it as one of the major national centres of specialisation in areas related to Artificial Intelligence, the Internet of Things and Information and Communication Technologies.

In this way, it also seeks to generate professional and entrepreneurial opportunities for young people, mainly, taking advantage of the wealth of knowledge that originates in universities, research centres and technology companies in Salamanca.